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“Spider-Man” Reboot to Play in IMAX

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Even though we, sadly, still have seen neither hide nor spider hair of our favorite wall-crawler, Marvel and Sony are already prepping for his first solo movie since joining the Marvel Cinematic Universe. It was announced late last month that the upcoming (and still as of yet untitled) “Spider-Man” reboot will, not surprisingly, get a worldwide IMAX release. IMAX made the announcement with the two studios. Josh Greenstein, president of worldwide marketing and distribution for Sony Pictures, said, “There’s so much about Spider-Man — including the webslinging action — that lends itself perfectly to the IMAX screen.”

Both Marvel and Sony have a lot riding on how audiences respond to this new Spider-Man. This is the third interation of the titular character in the past decade and a half, and with the unique deal made between Sony and Marvel that made this happen, it’s obvious they are looking to go big or go home. In this case, that means not only bigger universe but bigger screens.

Again, it’s not really big news that the new Spidey movie is going to be released in IMAX. In fact, the only recent Spider-Man movie that wasn’t released in IMAX was the first Sam Raimi “Spider-Man” from 2002. It would be bigger news if they weren’t putting it out in IMAX. At this point, it’s standard practice to release the big blockbuster movies in IMAX, and “Spectacular Spider-Man,” “Spider-Man: The New Avenger” or whatever they decide to call it is sure to fit that description.

We have less than two months to wait before we finally get to see Tom Holland debut as our Friendly Neighborhood Spider-Man as he swings onto the big screen on May 6th in “Captain America: Civil War.” The new “Spider-Man” reboot hits theaters July 7th, 2017.

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